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Data & Analytics

Analytics and data give you invaluable insights into your customers, for example what they’re doing on your website and how they’re interacting with you on social. Our articles explain how you can make the most of (often free) analytics and utilise data in a compliant way.

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Three ways to measure content performance

Whether you’ve just sent out a social media post, published a whitepaper or updated your website or blog, we all know that content plays an important role in online marketing. Did you know that it’s just as important to measure content performance however? By doing this on a regular basis, you can: Discover your best-performing […]

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